Unlock Your Local Business's Potential with Elite SEO Pro's Proven SEO Strategies! Affordable Local SEO Services

Who needs Local SEO Services?

A localized SEO campaign is generally suited for small businesses operating in a designated area. Most commonly, this includes the following types of businesses.

• Local service providers that travel throughout their targeted areas to provide their services, ranging from plumbing services, garage door repair, landscapers, and electricians, all the way to local realtors, insurance auditors, and more.
• Local service providers that rely on users coming to them for their services, such as spas, therapists, lawyers, auto repair shops, and other such businesses.
• Local stores selling goods and products that either rely on incoming foot traffic or provide delivery services in their targeted areas, such as restaurants, bakeries, dispensaries, and more.

If you fall into any of the above-mentioned categories, then local SEO is a must-have service for you. Get in touch with our Local SEO Specialists today!

How does it work?

Much like any other SEO service, Local SEO relies on finding commonly searched keywords to help rank your business higher in Google search results. The main difference between Regional/National SEO and Local SEO is that the keywords usually include an indication of the user's location. For example, an insurance adjuster operating strictly in and around the city of Huston, TX, would like their business to appear in top Google results when a potential customer searches for an "insurance adjuster huston," "insurance adjuster huston tx," or if a user within Huston searches for "insurance adjuster near me."

These are just a few examples of many different ways someone might try searching for this adjuster, but they should give you an idea of what sort of keywords you would need to help your business rank higher.

Once we figure out a list of keywords that will be useful for your business, we’ll put a plan into place with the following objectives:

• Ranking your website in local organic results
• Increasing traffic to your website from within your service area(s)
• Ranking your local map listing on Google (where applicable)

What if I don’t have a storefront?

Many local service providers operate without the use of an office or storefront. In cases like these, it is still highly beneficial for these services to have a commercial address that can be used to create a map profile. Even if you don't entertain customers at your location, map results play a major role in driving local users to your business.

If you don't have a commercial address at all, then you will miss out on being able to leverage Google Maps as well as geofencing. There's no way around it, and in such a situation, we will have to focus on getting you more local visibility through your website and third-party platforms like Yelp, Angie's list, Bark, etc.

What do you actually do?

The actual work we do in order to improve your website's ranking and bring you more local traffic can be broken down into the following;

• The first bit is mentioned above; i.e., we conduct Keyword Research to identify what combination of words your prospective customers are actually using on Google to find services that your business is offering. At EliteSEOPro, we provide an initial list of researched keywords to our prospective clients before they have even signed up for our services.
  We believe you should know all the facts before committing to an SEO program, and the most valuable fact is knowing whether or not there is enough demand for your business online to make SEO worth it. The Keyword Research not only helps us estimate how many customers you can potentially drive down your sales funnel through SEO but also helps us figure out how difficult it may be to rank against your competitors and how much work needs to go into the campaign to achieve our goals.
• Once we've completed this first step and you have come on board, we then start the prep work. Just like cooking a meal, we need to have all of the ingredients ready and sorted before we get down to cooking.
  This includes making sure your website is up to scratch both in terms of SEO readiness and in terms of utility. It also includes ensuring there is sufficient and useful information on the website to help users understand what you offer and ensuring it is super easy for users to contact you or visit your location.
  For Local SEO, setting up local pages, both on your website with pages for each county you cover and with local directories that list service providers and businesses in your area, is also an incredibly important aspect. We'll help you get set up on third-party platforms like Yelp, Angie's list, and others that are popular in your area.
• The third step kicks off once we are through all the prep work. This includes us actively creating new information about your business and the services/products you offer. We continuously create and add new information to your website. We take a step further and start sharing this information with other websites within your niche/industry. These other websites can be blogs that talk about your services/products, local review sites, and authoritative websites that offer general information about your niche.
  When we distribute information to these other websites, and when they accept and use this information on their websites, they act as votes of confidence in your business for users and for Google as well.
• This fourth part is an ongoing process that will be taking place concurrently with all of the above. Here we continue to monitor and review the results of our efforts to see which parts of the plan are having the largest impact on your rankings and traffic. We continue to send you SEO audit reports reflecting the same information in a manner that is easy for you to interpret.
  Each month we measure how much closer we are to achieving our goals and how much we have improved from the starting points. Based on the results, we adapt and continue to tweak our plan to overcome any new hurdles we encounter.

Do I have to pay a lot for this?

Yes, no, maybe. The cost of running a localized SEO campaign is based on the same factors as any other marketing campaign, the primary factor being competition levels. In an ideal world, you are the sole business in your area doing what you do, and with no one else to compete with you, your ranking shoots up, getting you all the traffic to yourself. This, however, is never the case.

Based on the size of the area you cover, how many other providers/stores you're up against, and how many keywords you need to rank for to turn a profit, a local SEO campaign can cost anywhere from $200 to $2000 a month. The best way to know exactly what it takes and how much it costs for you to successfully compete for your services in your area is to get in touch with us so that we can measure all the factors and give you an accurate quote.

What guarantee do you have?

The only guarantee we offer is our expertise. When you come to us to figure out how to get more customers, we will measure all the factors and give you a plan and a number that needs to be implemented. We won't try to get your business by offering you discounted services outsourced to turn a profit for ourselves.

Underquoting customers in the hopes of upselling them later is what leads to short 2-3 month SEO stints that end poorly for everyone involved. That is why we’ll give you a price, and if you can’t make it work, we’ll guide you on alternate options you can try until you find yourself in a position to give SEO a proper shot.

How long does it take to see results?

This also largely depends on the various factors mentioned above. For new businesses, a general ballpark for Local SEO is between 3-4 months before you see a noticeable uptick in leads/customers and between 8-10 months before you start seeing a comfortable return on your investment.